Summary Table with Survey Participants’ Profiles

In the Table here, you can find the characteristics of the participants in the three surveys conducted for the needs of my PhD project study, from April 17, 2020 until July 16, 2020.

Specifically, surveys were conducted with museum followers on Instagram, Facebook and Twitter, with MoMA’s followers on the three platforms, and with social media users who do not follow museums, according to their self-report.